Why Aspirational Businesses Work

Aspirational Businesses are organizations that seek to maximize positive benefit for all stakeholders: customers, employees, partners and communities.

Aspirational leaders are individuals who desire purpose, impact, legacy, and are willing to do so in a way that aligns theirs functional leaders towards the social good.

Aspirational Businesses have been proven to:

• Exceed their competitors’ Net Income Margins by an average of 80%.

• Beat their competitors’ Return on Equity Margins by over 30%

• Outperform in EBIT, EBITDA and Market Expectations.

And they do all of this by aligning with five key factors:

1. Setting a vision of servanthood

2. Measuring social and financial KPIs

3. Building an environment where employees thrive

4. Meeting all regulatory and ethical obligations

5. Communicating and innovating based on stakeholders’ interests and needs.